Changing business operation and practices


Many home-based businesses trade nationally and internationally, and are important actors in local economies. While some home-based businesses display growth potential, many seek to remain small in order to maintain the home location.

This work stream seeks to understand what is different about operating a business from home vis-à-vis operating a business from commercial premises.

  • Do home-based businesses benefit from agglomeration externalities?
  • How embedded are the owners and their businesses – locally and regionally?
  • How do home-based businesses grow and where are they more likely to grow?

A particular focus lies on digital home-based businesses and the self-employed who use digital work platforms (e.g. Upwork and People Per Hour).

This work stream puts great emphasis on non-academic impact. In particular, we work with the Organisation for Economic Co-operation and Development (OECD) and local authorities to raise awareness of home-based businesses and new types of working and make suggestions how to support these in practice at local and national scales.